Marketing & AI for
manufacturing & industrial operators.

Your buyers don't fill in demo forms. They read technical whitepapers, compare spec sheets, and pull your name off a tender list twelve months into a budget cycle. Winning them takes a content and SEO program the engineer actually respects, an RFP-intelligence agent that flags the tender inside 12 hours, and a CPQ copilot that prices a configured product without two engineers on a call.

We've shipped for Flexxon (NAND solutions for defense and medical), satellite-internet operators, and industrial SaaS platforms across APAC — companies that compete globally from Singapore with engineering-grade product and procurement-grade sales cycles.

Finyki is remote-first, with teams across Singapore and the United States. SGT and EST working hours, fluent across EDB/IMDA and IRA / federal procurement, and inside your time zone whether the tender drops in Washington or on GeBIZ.

Consumer playbook on industrial buyers. A demand-gen playbook built for SaaS converts nothing on a 14-month procurement cycle. We scope against the buyer you actually have — procurement committees, tender processes, trade-show pipelines — not the one the vendor slide diagrams.

Demos on clean data. A clean AI demo on three labeled records doesn't predict production. Your feature data lives in SAP, your product data lives in PLM, and your install-base data lives in seventeen spreadsheets.

Engineers don't trust black boxes — or generic content. A manufacturing team will reject any system or asset it can't audit. We ship evals, citation surfaces, and manual-override paths into every agent — and every content asset passes technical review.

Nobody integrated to SAP, Siemens, or the tender portals. Most agencies can build a prompt or write a blog post; very few can wire the ERP, the MES, and the tender feeds. That integration is 70% of the work.

Week 0 — Scoping call (free). Forty-five minutes on your call, not ours. You describe the workflow that's bleeding time, the demand program that's plateaued, or the system that's stuck. We tell you which lever is the right first move, and roughly what shape the engagement would take.

Week 1 — Written scope. A one-page scope with the specific agent, workflow, or marketing program, the success metrics, the eval or measurement plan, and the cost. No 60-slide proposal.

Weeks 2–6 — Build. You see working output by the end of week 2, iterated weekly. Evals, analytics, or campaigns run against real production data from week 3. Your team joins the build reviews.

Week 6+ — Handover & operate. Full documentation ships to your repo, your CRM, your ad accounts. Your team runs it. We stay on for operate-and-improve retainer if you want us — many clients keep us for 18+ months. Many don't. Both are fine.